• Mark Still

What's the Why behind the Practical Still?

Updated: Mar 29, 2020

Big expensive bottles are nice. But we found a lot of less expensive bottles along the way.



I enjoy whiskey. It goes well with friends, it’s never the same drink twice, and it’s simple. Good whiskey, real whiskey is only grains, yeast, water, wood, and time. For something so simple, it has gotten complicated to be a whiskey fan. It’s possible that products with a long history change less than the people partaking in them over time. That’s sure true with whiskey and bourbon in particular. Long a southern gentleman’s drink, bourbon is enjoyed by nearly everyone these days including middle-aged dudes in Colorado. For the record, my dad was a southern gentleman who enjoyed his sour mash bourbon over ice with some branch water so I come by this honestly. It does seem these days, at the historical zenith of bourbon as a lifestyle product, that many new whiskey drinkers go straight from making funny faces while sipping bourbon and coke to hunting for Pappy 23 in the fall. It’s not like I haven’t chased unobtainium bottles and it’s not like I wouldn’t quick-draw my credit card if the chance to buy a bottle of George T Stagg presented itself; I did that just a few months ago, but I also bought other bottles along the way.


At some point, the chase wasn’t worth it when so many readily available bourbons, ryes, and single malts sit on shelves waiting to come home with me.

At some point, the chase wasn’t worth it when so many readily available bourbons, ryes, and single malts sit on shelves waiting to come home with me. Finding and opening rare allocated bottles mostly confirmed to me that there are plenty of whiskeys that are as good or nearly as good, at a fraction of the price, that I can enjoy anytime with no hunting, no waiting in lines, no ridiculous multiples over the retail price; just incredibly enjoyable whiskey. We want to share these practical choices to enhance your experience as a whiskey fan. Let’s find great bottles, let’s open them, and let’s enjoy them with friends. That’s the way whiskey should be.


13 views0 comments